Sunny Seeds

Sunny Seeds is a sustainable sunflower seed brand identity concept. With individual snack packs in each box, these snack packs can be composted or even planted along with extra seeds to eventually grow into sunflowers, making it fun for all ages. Each aspect of its packaging, from from the dissolvable cellophane cutout to its completely plastic-free design, is made with the wellbeing of people and the planet in mind. In an era of aging design for seed packaging, I set out to make something sustainable, but also innovative and modern through bold design language, unorthodox shaping, and playful imagery.